To make these applications useful, social networks may allow developers automatic access to public information of users, and may even access some private information, when a user grants the application permission.Considering the value of behavioral advertising, it’s easy to see why many third party applications themselves include tracking capabilities, to sell user information to advertisers.You can: log in, read the tech support FAQ, or request your lost password.
Of course, information on social networking sites has been used as evidence during criminal and civil trials.
What information can be gleaned from the that which you share and post publicly, and what information can be gathered through electronic tracking and profile building around your social network use.
Publicly available information Every social network allows you to post some information that is completely publicly accessible.
Anyone, including strangers, can view whatever is posted as “public.” However, there may be other data that you share publicly without realizing it, and there are less obvious ways that your information may be treated as public without your permission, including: Advertising Your own publicly posted content isn’t the only way that you can be tracked, and advertisers are very interested in the information that can be gathered by tracking a user’s actions online.
Some of the purposes of analysis may include: Behavioral advertising is the term used to describe the practice of tailoring advertisements to an individual’s personal interests.