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It’s just a data problem.” She predicts a Siri-like effect happening with on-demand dating: “An app like Whim, over time, becomes an increasingly sophisticated virtual personal assistant — anticipating your preferences for whom you’d like to meet, when and where, and facilitating those setups.” Peters takes us through the necessary steps on Whim to get from pixellated pic to dream date: Step one: Sign up and create a profile, similar to how you would on Tinder or Hinge (you can use Facebook to expedite). Whim thrives based on getting people off the app and onto their dates with as little time as possible spent on their platform,” Peters says. “I feel like none of my friends use Tinder anymore.Too random and sketchy,” says 29-year-old Madeline, a designer in San Francisco who has been a beta tester of Whim for the past three months and has gone on two dates so far.Clover, which just closed million in funding (bringing total investment to million) is the current golden child of on-demand dating and was just featured as a best new app in the Apple store.

On-demand dating has emerged as a result of this — .” A billion industry as of 2014 with a growth rate of 5% yearly, online dating is catering to an increasingly cynical, time-starved single adult who is tired of longwinded icebreakers and time-suck apps like Tinder, et al.

Having raised 10 times less investment capital than Clover (0,000 versus million), Pure is already cash-positive.

Launched in October 2013 on i OS and the end of June on Android, during the last 12 months, Pure users have created more than 1 million meeting requests.

Users can choose not to display their location, they can disable GPS and limit what type of people are able to contact them.

Close behind Clover is upstart Whim, which debuted in the Apple earlier this month after successfully completing its beta phase in LA in 2014.

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